Kajabi vs Convertkit Comparison: Which one is Right for your Ecommerce Business?
If you’re an ecommerce entrepreneur looking for a platform to manage your online business, you’ve probably come across Kajabi and ConvertKit. Both are popular options for running an online education business.
So what’s the difference between the two? Both have features that are ideal for content generation and distribution but each has distinct features and focuses that may make one a better choice for your specific needs. In this Kajabi vs ConvertKit comparison, we’ll take a closer look at both platforms to help you make an informed decision.
Overview of Kajabi vs. Convertkit
Kajabi is an all-in-one platform that allows entrepreneurs to create, market, and sell digital products online. The platform provides users with everything they need to create and sell online courses, memberships, and other digital products, including website hosting, payment processing, and email marketing. Kajabi has everything you need, think of it as a general toolbox.
ConvertKit, on the other hand, is an email marketing platform that’s specifically designed for bloggers, podcasters, and other content creators. The platform makes it easy to grow and manage your email list, create and send emails, and automate your marketing campaigns. Convertkit is a bit more specialized than the general toolbox that is Kajabi.
Features of Kajabi
We said above that Kajabi is more of a generalized tool box. it has everything you need to make professional online content and distribute it. This list isn’t comprehensives, but here are some of the key features that Kajabi offers:
Website Hosting
Kajabi includes website hosting, which makes it easy to build and customize your online store.
Course Creation
Kajabi provides entrepreneurs with the tools they need to create and sell online courses, including video hosting, course templates, and quizzes.
Membership Sites
With Kajabi, entrepreneurs can easily create and manage membership sites, including payment processing, member management, and access controls.
Email Marketing
Kajabi includes email marketing features, such as templates, automation, and segmentation.
Sales Funnels
Kajabi’s sales funnel features allow entrepreneurs to create a customized sales funnel for their online products, including upsells and downsells.
Pricing
Kajabi’s pricing starts at $119 per month for the Basic plan, which includes website hosting, course creation, and membership site features. The Growth plan costs $159 per month and adds additional features, such as the ability to create and sell digital products. The Pro plan costs $319 per month and includes advanced features like affiliate management and automation.
Features of Convertkit
ConvertKit’s focus is on email marketing and automation. Like we said above, it is a bit more specialized. Here are some of the key features that ConvertKit offers:
Email Automation
ConvertKit allows entrepreneurs to create automated email sequences based on subscriber behavior, such as when they sign up for your email list or click on a link in an email.
Email Templates
ConvertKit provides a variety of email templates to help entrepreneurs create professional-looking emails without any design experience.
Subscriber Management
ConvertKit makes it easy to manage your email list and segment subscribers based on their interests or behaviors.
Landing Pages
ConvertKit provides landing page templates to help entrepreneurs create custom landing pages to promote their online products.
Pricing
ConvertKit’s pricing is based on the size of your email list. The Free plan allows entrepreneurs to manage up to 1,000 subscribers and includes basic email features. The Creator plan costs $29 per month for up to 1,000 subscribers and includes additional features like automation and integrations. The Creator Pro plan costs $59 per month for up to 1,000 subscribers and includes advanced features like Facebook custom audiences and priority support.
Kajabi vs. Convertkit: Final Thoughts
Choosing between Kajabi and ConvertKit ultimately comes down to your specific needs and budget. If you’re looking for an all-in-one platform that provides website hosting, course creation.
When it comes to integrations, ConvertKit shines with its simple yet effective options for website integrations. It has easy-to-use integrations for WordPress, Shopify, Squarespace, and more. Kajabi, on the other hand, has a more robust integration system that supports several third-party integrations with over 100 applications.
Both platforms offer excellent customer support, with Kajabi providing phone support and ConvertKit offering 24/7 email support. ConvertKit also has an extensive knowledge base and a community forum where users can share tips and ideas.
Pricing is where the two platforms differ significantly. Kajabi is a more expensive option with its starting plan at $149/month, while ConvertKit’s starting plan is $29/month. While Kajabi provides many features, ConvertKit is a more affordable option that still offers powerful email marketing tools.
In conclusion, both Kajabi and ConvertKit are excellent platforms with unique strengths and weaknesses. The decision on which platform to choose will ultimately depend on individual needs and preferences. Those looking for a more comprehensive, all-in-one solution may prefer Kajabi, while those looking for a more affordable option with powerful email marketing tools may lean towards ConvertKit. Either way, businesses can benefit greatly from using either platform in their online business ventures.
