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Ontraport vs Kajabi: Side by Side Comparison (2023)

When it comes to building an online business, choosing the right platform can make all the difference. Two popular options in the market are Ontraport and Kajabi, both of which offer a wide range of features for entrepreneurs and marketers to leverage.

In this article, we’ll dive into a comprehensive comparison of Ontraport vs Kajabi, discussing their similarities, differences, and which platform may be better suited for your business needs.

What is Kajabi?

Kajabi is an online course creation platform that allows entrepreneurs and businesses to create, market, and sell their digital products. The platform offers a range of features, including course creation tools, website builder, email marketing, and membership sites.

One of the standout features of Kajabi is its user-friendly interface, making it easy for non-tech-savvy individuals to create and sell online courses.

What is Ontraport?

Ontraport is an all-in-one marketing automation platform that offers a suite of tools for businesses to manage their online presence. The platform offers a variety of features, including email marketing, CRM, landing pages, membership sites, and e-commerce functionality.

One of the standout features of Ontraport is its robust automation capabilities, allowing businesses to automate their marketing, sales, and customer engagement processes, freeing up the user’s time to focus on content creation.

Ontraport vs Kajabi – Features Comparison

It may seem like there isn’t a lot of difference between the two but, as always, the devil is in the details, so now that we have a general overview of both platforms, let’s take a closer look at their features and compare them side by side.

Email Marketing

Both Ontraport and Kajabi offer robust email marketing tools. Ontraport’s email builder is more advanced, allowing users to create highly personalized campaigns with automation capabilities. On the other hand, Kajabi’s email builder is simpler, but still offers enough features to create effective campaigns.

CRM

Ontraport offers a full-featured CRM, allowing businesses to track their customer interactions and manage their sales pipeline. Kajabi, on the other hand, has limited CRM capabilities, but it integrates well with other CRMs.

Website Builder

Kajabi offers a full-featured website builder, allowing users to create stunning websites without the need for coding skills. Ontraport, on the other hand, offers a limited website builder, but it integrates well with WordPress.

Course Creation

Kajabi is primarily designed for course creation and offers a wide range of features, including course templates, quizzes, and assessments. Ontraport, on the other hand, offers basic course creation features, but it’s not as robust as Kajabi’s.

Membership Sites

Both platforms offer membership site creation tools, but Kajabi’s tools are more advanced, offering features such as drip content, member management, and gamification.

E-commerce

Ontraport offers a full e-commerce platform, allowing businesses to sell physical and digital products. Kajabi offers limited e-commerce capabilities, primarily focused on selling digital products.

Ontraport vs Kajabi – Pricing Comparison

When it comes to pricing, both platforms offer a range of plans to choose from, depending on your business needs.

Ontraport offers four pricing plans: Basic, Plus, Pro, and Enterprise. The Basic plan starts at $79/month and goes up to $497/month for the Enterprise plan.

Kajabi offers three pricing plans: Basic, Growth, and Pro. The Basic plan starts at $149/month, the Growth plan at $199/month, and the Pro plan at $399/month.

Overall, Kajabi is more expensive than Ontraport, but it offers more advanced course creation and website building tools.

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